DON MELCHOR - A FORBES-RECOGNIZED “GAME CHANGER” IN THE WORLD OF WINE

Forbes has officially named Don Melchor Cabernet Sauvignon among “10 Wines That Changed the World”, a prestigious list celebrating the wines that reshaped the history of the global wine industry.

Notably, Don Melchor is the only wine from Chile to be included, marking a defining milestone in Chile’s journey toward global recognition as a producer of world-class fine wines.

Forbes notes: “For decades, Chile was known more for volume than virtuosity. Don Melchor changed that with one decisive release.”

First released in 1987, Don Melchor quickly emerged as a symbol of the extraordinary potential of Cabernet Sauvignon from Puente Alto, one of Chile’s most prestigious terroirs.

According to Enrique Tirado, CEO and Technical Director of Viña Don Melchor, this transformative moment was driven by a rare convergence of:

• long-term vision
• world-class expertise
• and an exceptional terroir

The foundation was laid in 1984, when the Don Melchor team brought Cabernet Sauvignon samples from Puente Alto to Bordeaux and received guidance from legendary oenologist Émile Peynaud, a pivotal moment that opened a new chapter for Chilean wine.

Beyond elevating Chilean Cabernet Sauvignon to international benchmarks, Don Melchor helped reshape global perceptions of Chile: as a country capable of producing elegant, complex wines with outstanding aging potential.

Nearly four decades on, Don Melchor remains a symbol of:

• Vision
• Quality
• And the pure expression of Chilean terroir

Being recognized by Forbes is more than an accolade. It cements Don Melchor’s status as a historic icon, a wine that has truly changed and continues to change the world of wine.